When Is the Right Time to Start Anti-Aging Skincare Products?
If you’re anything like me, the thought of using anti-aging skin care products didn’t cross your mind until those first little wrinkles...
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Joanna Connors
- Apr 12, 2021
- 3 min
21 Helpful Tips on Consumer Behavior
Consumer Behavior has always been an interest to marketers.
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Joanna Connors
- Mar 24, 2021
- 4 min
Customer Loyalty in a Nutshell
So, you are getting customer complaints. All businesses get them, but how do you turn a complaining customer into a loyal one?
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Joanna Connors
- Mar 12, 2021
- 3 min
Gaining an Edge on the Competition with New Product Development
Having both tangible and intangible skills in new product development is a given, right? Not so fast --
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Akpevba Ogheneyoma
- Feb 22, 2021
- 2 min
Launching A Product
If you update a product or make a new product without rendering an announcement, how then would people find out about it? Who would use it?
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Joanna Connors
- Jan 27, 2021
- 2 min
Making a difference: A new way to advertise
Diversity and inclusion in advertising is a trend that hopefully every advertiser will take to heart. Yet, it is taking a long time for some
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Carrie Sinclair
- Jan 13, 2021
- 3 min
9 Eco-Friendly Packaging Materials All Business Owners Need to Know About
As more and more companies announce their action plans for moving towards sustainable packaging, it becomes essential for all business owner
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Carrie Sinclair
- Jan 6, 2021
- 2 min
Do You Know About These Important Functions of Packaging?
According to Dictionary.com, packaging is “the package in which merchandise is sold or displayed.” They also describe it as “an act...
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Della O' Brien
- Dec 18, 2020
- 3 min
4 Ideas of How You Can Make The Law of Reciprocity Work for You
By creating attention-grabbing, engaging content, you create a desire for your product. Plus, you will be helping your audience!
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Joanna Connors
- Dec 14, 2020
- 3 min
Re-examining service failures: Taking a wrong and making it right
How should you approach an upset Customer? Should you say, "I'm sorry?" Is there a better way?
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Adeyemo Kehinde
- Nov 30, 2020
- 3 min
How Customers Respond to Product Packaging
When it comes to branding, one of the things you should keep in mind is the influence that product packaging has on your brand and customer
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Akpevba Ogheneyoma
- Nov 13, 2020
- 3 min
Here's a Quick Way to Attract Buyers
People buy products because they have a problem that needs to be solved. As a brand, your job is to solve that problem for buyers!
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Joanna Connors
- Nov 9, 2020
- 3 min
Shopping Habits with a Twist
People love to shop. It makes them feel good, right? However, feeling good might not always be the reason why people buy things. Why...
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